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VITA Announced as Finalist for Digital Beauty Awards 2023

VITA nomination for Beauty Awards

Iberchem is delighted to share that their latest digital innovation VITA has been announced as a finalist in 3 different categories at the Digital Beauty Awards 2023 organised by the Beauty Cluster. After extensive evaluation of more than 400 applications, Iberchem’s VITA has been named as a finalist for: –…

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Wavemotion: The Neuroscience of Scent

Wavemotion

Iberchem is thrilled to introduce its latest neuroscientific investigation programme, Wavemotion. Designed to scientifically evaluate the impact of fragrance on human psychology and physiology, Wavemotion will unveil insights into how scent can influence positive neural responses to transform the emotional landscape of consumers and elevate consumer wellbeing. With the expertise…

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Natural ingredients: Bergamot

Bergamot (Citrus bergamia) is one of the most prized fragrant citrus fruits used in perfumery for its essential oil, which is extracted from the peel rather than the flesh. The fruit is widely grown in the Calabria region of southern Italy. Its origin is unclear, although it can be traced…

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In-cosmetics 2023: Discovering the Neuroscience of Scent with Wavemotion

Wavemotion at in cosmetics 2023

On the occasion of in-cosmetics 2023, Iberchem was excited to present its latest neuroscientific investigation programme, Wavemotion. Wavemotion will bring a new dimension to olfactive solutions as consumers are increasingly seeking a sensorial escape in their post-pandemic olfactive solutions (Mintel). According to Mintel reports, consumers are searching for fragrances which…

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Iberchem Launches New Digital Tool VITA for Natural Fragrance Creation

VITA digital tool for natural fragrances

Mindful consumption is a growing movement amongst conscious consumers as they adopt a holistic approach to their purchasing decisions. Consumers demand for natural fragrances is increasing as they search for exciting and creative scents which are formulated in accordance with nature and the environment. Iberchem is responding to this expansion…

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Beautyworld Middle East 2022: Iberchem To Collaborate With Award-Winning Visual Artist Sonu Sultania

A NEW OLFACTORY CONCEPT EXPLORING THE CONCEPT OF ARTISTIC SYNTHESIS. On the occasion of the 2022 edition of Beautyworld Middle East in Dubai, fragrance house Iberchem will be presenting “Fusion: Artistic Synthesis” a new olfactory concept combining the disciplines of perfumery and painting. To do so, Iberchem will be counting…

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Thousands of students around the world will benefit from Iberchem´s Roots Programme

Iberchem is donating hundreds of computers to help bridge the digital divide in education. Iberchem, Spain’s largest fragrance manufacturer, launched its ROOTS programme in October. An initiative to donate computer equipment to public schools. In the coming months, the company will distribute hundreds of computer workstations internationally, including laptops and…

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Sandalwood in perfumery

Sandalwood is an aromatic wood that is one of the most sought-after ingredients in the perfume industry. Belonging to the botanical family Santalaceae, the genus Santalum contains sixteen different species, three of which are used in perfumery. From Santalum album which has rounded, creamy, milky notes, to Santalum spicatum with…

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