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2021 Fine Fragrances Trends

After a year marked by the global pandemic, the fragrance market is eagerly preparing for 2021. These unprecedented times have undoubtedly affected the preferences and demands of consumers in all sectors. According to our marketing experts, sustainability, wellness and the demands of Generation Z are all expected to significantly influence…

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When Art and Fragrances Join Forces

Fragrance composition is a form of artistic expression: “Just like painters express themselves through shapes and colours, perfumers use olfactory notes to compose a fragrance”. That’s how Luz Vaquero, head perfumer at Iberchem, described the connection between art and perfume in an interview she gave a few months ago. Since…

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Trend Report | Ingredient Collection : Ambers

Iberchem Amber

This is an abstract of our marketing report: Trend Report | Ingredient Collection: Ambers   Amber, one of the most important fragrance families, always brings perplexity when discussed. It gets even more confusing when the terms “Amber” and “Ambergris” make their ways in. Amber, also known as “Fossilized Amber”, comes…

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Naturals in Perfumery

Origins It was not until the late 19th century that master perfumers began working with synthetic ingredients to enrich their creations. Until then, perfumery relied mostly on extracting and distilling natural raw materials and mixing them to make perfumes and essential oils. Following what is commonly known as “modern perfumery” and…

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Odd Raw Materials Used In Perfumery

  • Iberchem Fragrances
  • 24 August, 2020
  • Categories: Fragrances

To produce pleasant aromas, perfumers don’t just use flowers and essential oils from plants. In the past, substances were used that were far removed from the glamorous concept of perfumery nowadays. From the 18th century, ingredients began to appear in master perfumers’ laboratories that were a far cry from rose…

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How To Properly Store Your Perfume

Perfume, just like wine, undergoes changes over time. The most obvious variation usually happens with the colour, but the scent can also change, which can be a bit more annoying. Just like fine wines, the first thing that happens over the course of weeks, months, and sometimes even years, is…

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Thinking Global – Acting Local: The Challenges Of Customisation In An Era Of Globalisation

During his conference at the 2020 Barcelona Olfaction Week, Sylvain Massé, Marketing Manager at Iberchem, presented some of the perfumery trends currently sweeping continents such as Asia and South America: two areas where Iberchem is present. He also spoke about other global trends in the fragrance industry. Here is a…

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Iris: Underground Beauty

  • Iberchem Fragrances
  • 10 July, 2020
  • Categories: Fragrances

Summer is the season that the sought-after iris flower is harvested, one of the most expensive natural ingredient used in perfumery. Iris has a powdery fragrance with earthy, woody and green notes. Below are six interesting facts about this valuable raw material. Rooting for the roots! Iris essential oil is…

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What To Know Before Using A Reed Diffuser

reed_diffuser

In recent years, consumers have increasingly opted for reed diffusers as a way to fragrance their homes. This comes as no surprise, as they’re eco-friendly, don’t consume energy and are usually made of natural or recyclable materials. And unlike candles, they can be left unattended without any risk of the…

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Scented Candles: To Each His Own

Scented candles are no longer just about perfuming your home; they can now also be a  decorative element of the rooms you add them to or they can fulfil specific needs. Nowadays, consumers want more than just a nice smell: they are also looking to project an image through these…

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Fragrances For a Good Night Sleep

The use of fragrances to improve sleep has a long history. In ancient Egypt, for instance, people used to burn kyphi, an odorous resin containing various ingredients, to induce sleep and enhance dreams. According to recent studies, more than 30% of adults regularly experience some form of sleep disorder, mostly…

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Home Fragrances: Trendier Than Ever

The popularity of home fragrances seems to have grown exponentially in recent years: from clothing stores to grocery stores, they are everywhere. In a relatively short period of time, we have gone from basic aerosols to the use of smart devices operated from our phones. Besides the great advances made…

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