The enigma of scent: brain or nose?
- Iberchem Fragrances
- 8 August, 2019
- Categories: Sin categoría
Can you recognise hundreds of perfumes? When you enter a place, is how it smells the first thing you detect? What most people understand by the word smell actually refers to thousands of molecules that activate tiny sensors in our nostrils. To say that we smell with our noses…
5 Questions With: Gauri Pawar, Marketing Manager, Iberchem India
To conclude our special report on India, we sat down with Gauri Pawar, marketing manager at Iberchem India, to talk about local trends and her personal tastes in fragrances. How important are fragrances in your daily life? I think that a perfume is definitely one of the beauty products that…
Ingredient Profile: Agarwood (Oud)
- Iberchem Fragrances
- 27 June, 2019
- Categories: Fragrances, Travel
Our report on India wouldn’t have been complete without a feature on agarwood. The importance of agarwood in India goes back centuries, as it has long played an important role in religious rituals. What’s more, India was the world’s main producer and supplier of agarwood until the end of the…
Fragrance Diaries: Visiting Kannauj, Perfume Capital of India
- Iberchem Fragrances
- 18 June, 2019
- Categories: Fragrances, Travel
What follows is a report of the trip taken by Guillaume Audy, Corporate Communication manager at Iberchem Group, together with Nikesh Budhrani, Managing Director of Iberchem India, to the city of Kannauj in India. India is a country rich in culture and traditions. I knew that if I were to…