Hidden on rooftops or tucked into windowsills, urban gardens are discrete little gems of nature that sprout in today’s ever-growing cities, like oases in the desert. Nowadays, some companies have their whole business developed around them, such as Brooklyn Grange who builds green spaces, and promotes sustainable living and local ecology through food, education, and events.

On the occasion of the In-Cosmetics Global to be held next week in Amsterdam, Iberchem’s perfumers created a collection of five fragrances inspired by this trend.  Visit us in the fragrance zone, stand N40, to find out more about this concept and to discover our urban garden display.

To go further…
With spring around the corner, now is the best time to start your own urban garden. If you would like to learn more about this topic, we invite you to read this great article from Vogue magazine. From where to place it to which plant suits you best, you’ll find everything you need to design your own.